The recipe comes first
We only feature products we would genuinely cook with. If it doesn't belong in the dish, it doesn't go in.
Partner with FOODSHOW
Put your product in something people actually want to cook.
We develop and film a recipe featuring your product, then publish it on Instagram and foodshow.app — with clear ingredients, step-by-step instructions and a link to your product.
- 100K+Across Instagram and TikTok
- OriginalRecipes developed by us
- PublishedRecipes stay up and searchable
- VerifiedMeta-verified on Instagram
What a collaboration looks like
Gingerbread Latte
One of our own recipes, made the way a sponsored one is made. A brand version looks exactly like this — with your product in the dish and named in the ingredients.
- One vertical recipe film
- One recipe page that stays up
- Product named, with a link
- Instagram distribution
- Email placement
Why FOODSHOW
A better way to work together.
Your product has a role
No awkward product placement. We cook with it, pour it, plate it, or use it naturally on camera.
One film keeps working
Every collaboration becomes a recipe page that stays up, so people can save it and find it later.
One collaboration. Multiple touchpoints.
From a reel to a recipe that keeps being found.
- 01
Reel
A vertical recipe film, cut for Instagram, Reels and TikTok.
- 02
Recipe
A recipe page on foodshow.app that stays up and is searchable.
- 03
Product
Your product named in the ingredients and used on camera.
- 04
Distribution
The feed, the recipe email, and search long afterwards.
Ways to work together
Start with a film. Build from there.
Signature collaboration
Recipe film
A FOODSHOW recipe created around your product, filmed for social and published on foodshow.app.
- Recipe development
- Food styling
- Vertical film
- Instagram distribution
- Recipe page that stays up
- Product placement and link
Product shelf
Your product in the “what we used” shelf on relevant recipe pages, linked to where people buy it.
Email feature
A dedicated section in the FOODSHOW recipe email, sent to people who asked to hear from us.
Series sponsorship
Own a themed run of recipes: a season, a holiday, an ingredient, a kitchen tool.
FOODSHOW in numbers
- 25.2K
- Instagram followers, October 2026
- 77.3K
- TikTok followers, October 2026
- 48.5K
- Views on our best film to date — not a typical result
- 642K
- Likes on TikTok to date
- Verified
- Meta-verified on Instagram
How it works
Four steps, no surprises.
- 01
Tell us the brief
The product, the timing, the audience and what a win looks like.
- 02
We pitch the dish
A recipe people would want to cook anyway. If it wouldn’t make our feed on its own, we won’t pitch it.
- 03
We make it
Recipe development, food styling, filming and editing. You review before anything goes live.
- 04
It goes live
Reel, recipe page, product link and email — then a report with the numbers.
Typical turnaround is two to three weeks from brief to live.
Get in touch
Let's make something people will save.
Food · Drink · Ingredients · Cookware · Appliances · Grocery
Projects run from a one-off recipe film to a multi-recipe campaign. We reply within two working days.